FAQs
How much does Pointel cost?
1
Pointel is currently being offered to selected hospitality partners as part of our pilot programme at no cost. Our focus is on demonstrating how a shared loyalty network can help independent hospitality brands increase guest loyalty, encourage repeat bookings and reduce dependence on costly commission-based acquisition channels.
Why is Pointel different?
2
Online travel agencies are excellent at helping guests discover hotels, but many hospitality brands end up paying commission every time a guest books, even if they've stayed before. For independent hotels, this can create an ongoing commission tax on repeat business.
Pointel helps change that. We're not a booking platform or travel agency. Instead, we help hospitality brands stay connected with guests, reward loyalty and encourage direct repeat bookings.
Simply put:
OTAs help guests discover hotels. Pointel helps hotels keep guests.
How do guests benefit from Pointel?
3
Guests enjoy exclusive perks, rewards and member benefits from participating hospitality brands, creating more value from every stay.
As the Pointel network grows, those benefits can be enjoyed across participating properties, giving guests a compelling reason to return, discover new destinations and book directly with brands they already know and trust.
The result is a more rewarding travel experience for guests and stronger, longer-lasting relationships between guests and independent hospitality brands.
How do Pointel rewards work?
4
Pointel rewards are designed to create value for both guests and hospitality brands. Guests receive exclusive perks, benefits and rewards that enhance their stay, while hotels only incur the cost when rewards are redeemed and value has been delivered.
Each hospitality brand remains in complete control of the rewards they offer. Whether it's a complimentary drink, late checkout, room upgrade, dining credit or a bespoke guest experience, participating properties decide which benefits best reflect their brand and guest experience.
Unlike traditional discounting, Pointel rewards are directly linked to guest engagement and loyalty, helping create memorable experiences, encourage repeat visits and strengthen long-term guest relationships.
The result is a more rewarding experience for guests, greater flexibility for hospitality brands and a stronger bottom line for participating properties.
You decide the perks. We provide the network.
Founded by Hospitality Professionals
Pointel was founded by hospitality professionals who believe independent hospitality brands deserve the same ability to build guest loyalty as the world's largest hotel groups.
After seeing first-hand how much hotels spend acquiring guests through third-party booking platforms, we recognised a fundamental challenge: while global chains benefit from sophisticated loyalty ecosystems that encourage repeat business, many independent properties are left paying a hidden commission tax every time a guest returns.
We created Pointel to help change that. Our mission is to empower hospitality brands to strengthen guest relationships, encourage direct bookings and build lasting loyalty through a shared rewards network designed specifically for independent hospitality.
Most importantly, hospitality brands remain in control. Pointel is designed to support the relationship between a property and its guests—not replace it—allowing hotels to choose their own rewards, maintain their unique identity and retain ownership of the guest experience from booking to checkout and beyond.
We are the infrastructure behind guest loyalty, not the middleman standing between hotels and their guests.
